McDonalds Advertisement

Name of Ad: McDonalds Advertisement
Target: Potential customers
Purpose: To go to and eat at McDonalds
Emotions: Fun through the use of a clown.
Connect: Shows happy children enjoying food.
Improvement: Less scary clown.
Memorable: Yes. The clown is frightening.

Pathos Blog

McDonalds Adbuster.
Target: McDonalds fans.
Purpose/Communication: McDonalds is bad for you.
Emotions: There are injections and radioactive symbols. It means gross. Yes, it is effective.
Connect: Yes, because it shows food you eat.
Improvement: None.
Memorable: No, because EVERYONE knows McDonalds is bad for you.

Dedrabbit Manifesto

Manifesto is a small, blank-covered book that I bought in a comic shop a few years ago for $5 -- and my favorite book of all time. It lists no author, linking only to a dedrabbit website which, in turn, has nothing but a list of people who sell the book. What I bought is an incredible journey through the human condition. It has no story, no plot, no setting, no characters. It is, simply, a piece of art; even without all of those things, it still gives the same feeling as Catcher in the Rye, or A Clockwork Orange -- it feels like a product of the punk movement, the hipster movement, the "jock" crowd, the emotional crowd, feminists, male chauvinists, etc. The book is infinitely immersive in its content. Finding a copy would be difficult, but if you can, go for it.